**Jack Daniel’s Parent Company Hits Back at Canada’s Tariff Action**

⏺ The CEO of Brown-Forman, the company behind Jack Daniel’s, has slammed Canada’s decision to pull US-made alcohol from its store shelves. The action comes in retaliation for the 25% tariffs on Canadian goods imposed by the Trump administration.

⏺ The Liquor Control Board of Ontario (LCBO), one of the largest alcohol buyers globally, began removing US-made alcoholic drinks earlier this week. Lawson Whiting, CEO of Brown-Forman, stated that this action was "worse than a tariff" because it directly impacted sales by removing their products completely.

⏺ In retaliation, Canada introduced 25% tariffs on US goods, including beer, wine, and spirits. Premier Doug Ford of Ontario revealed that the LCBO sells nearly $1 billion worth of US alcohol annually, all of which has now been pulled from the shelves. Despite the setback, Whiting pointed out that Canada accounts for only 1% of Brown-Forman’s sales.

⏺ Meanwhile, Prime Minister Justin Trudeau criticized the US tariffs as a harmful policy, with President Trump’s claims about destabilizing the Canadian economy being a topic of concern.

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